Eco-Friendly Tech: How Companies Can Slash Carbon Footprints!


Aug 2023

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Climate change is one of the biggest challenges that our planet is facing. Human activity over the last 200 years has meant that we’re standing on the brink of an environmental disaster. However, is there room for potential action to mitigate the crisis, such as diminishing our carbon footprints?

A carbon footprint corresponds to the whole amount of greenhouse gases (GHG) released into the atmosphere because of an individual’s, organization’s, or nation’s actions. It’s usually measured in tonnes of CO2e (carbon dioxide equivalent).

Globally, the average carbon footprint is closer to 4 tons. To have the best chance of avoiding a 2 rise in global temperatures, the average global carbon footprint per year needs to drop to under 2 tons by 2050.

There are so many things that we, as individuals could do to reduce our carbon footprints like – saving electricity, going digital, eating less meat, car-pooling, using renewable energy etc- but here we are going to understand what measures the IT industry can take to control these harmful emissions.

As tech companies, we develop applications and websites that eventually require consuming loads of electricity which is generated by fossil fuels like coal products, natural gas, petroleum products, or non-renewable wastes. All of them generate a great amount of CO2 which is the main source of climate change.

Reducing carbon footprints in such companies involves adopting sustainable practices and implementing environment-friendly strategies throughout their operations. Here are some ways they can achieve this:

Energy-efficient data centers:

Data centers are one of the primary sources of carbon emissions for IT companies. Using energy-efficient servers, cooling systems, and optimizing the infrastructure can significantly reduce energy consumption and carbon emissions.

Renewable energy sources:

Transitioning to renewable energy sources like solar, wind, or hydroelectric power for data centers and office buildings can greatly reduce the company’s carbon footprint.

Circular Economy Practices:

Adopting circular economy principles involves designing products for longevity, repairability, and recycling, thereby reducing waste and resource consumption.

Virtualization and cloud computing:

Encouraging virtualization and cloud-based services can lead to higher resource utilization, reducing the need for physical hardware and minimizing energy consumption.

Green software development:

Adopting green software development practices involves optimizing code to minimize resource consumption, reducing unnecessary data transfers, and improving energy efficiency.

Remote work policies:

Allowing employees to work remotely can reduce the need for commuting and office energy consumption, thereby lowering the company’s carbon footprint.

Eco-friendly office spaces:

Implementing sustainable practices within office spaces, such as energy-efficient lighting, proper insulation, and smart heating and cooling systems, can lead to substantial energy savings.

AI-driven Energy:

Revolutionizing industries with countless enhancements. Optimize supply chains, reduce waste, and improve efficiency using AI and ML. Smart building management with AI integration for optimal energy efficiency. AI unlocks unmatched energy savings.

Carbon offset initiatives:

Tech companies can invest in carbon offset programs by supporting projects that help remove or reduce greenhouse gas emissions elsewhere, such as reforestation efforts or renewable energy projects.

Environmental awareness and employee engagement:

Raising awareness among employees about environmental issues and encouraging them to adopt eco-friendly practices in their daily routines can make a significant difference.

Supply chain sustainability:

Encourage suppliers and partners to adhere to sustainable practices, ensuring that the company’s entire ecosystem is committed to reducing carbon footprints.

Continuous monitoring and improvement:

Regularly measure and monitor the company’s carbon emissions, set reduction targets, and continuously work towards improvement.

Taking Action for a Sustainable Future

At our company, we are deeply committed to implementing the best practices and proactive measures to address the challenges of climate change. Here’s a glimpse of our ongoing efforts:

Collaborative Carbon Footprint Analysis:

EX Squared joined hands with companies like Yayzy and Fruitpunch in a community-driven project that aimed to calculate individuals’ carbon footprints using their bank statements. Through this initiative, our team developed a highly accurate NLP model, achieving an impressive 95% accuracy in classifying transaction types from bank statements.

Environmentally Conscious Data Solutions:

Our data engineering team goes the extra mile by crafting data solutions with an emphasis on energy efficiency and minimal carbon footprint. By utilizing low-impact architectures on cloud platforms, we not only deliver top-tier service to our clients but also reduce operational costs.

Efficient Energy Practices:

Embracing sustainable practices is part of our daily routine. Throughout our organization, we utilize energy-efficient lighting systems as well as smart heating and cooling solutions. These measures not only save energy but also contribute to a greener and more responsible work environment.

Cultivating Green Surroundings:

We take pride in our commitment to greening our surroundings. Through various tree plantation drives, we actively contribute to enhancing the greenery in our communities. By doing so, we not only beautify our surroundings but also promote a healthier ecosystem.

By collectively working towards a more sustainable future, tech companies play a crucial role in preserving the planet for generations to come.  We believe that by implementing these strategies, companies can make a significant impact in the fight against climate change and pave the way for a more sustainable future.

EX Squared is a creative technology agency that creates digital products for real human beings.