The Hidden Costs Of Bringing Ideas To Life

Why Your Innovation Strategy Might Be Costing More Than You Think


Recorded: October 2023
Duration: 18 minutes

In the space of innovation, while ideation and brainstorming are crucial, the expensive costs often occur when the practical work begins—when hands touch keyboards. This is the point when ideas start materializing, requiring resources, time, and significant investments.

For over two decades, we’ve helped some of the world’s best known brands validate new ideas using proven methods to deliver the hard data they need before they invest in full scale product design and development.

How do we achieve this? The secret lies in a streamlined system that we’ve honed over years. Just one, simple process…

Which we’ll be sharing in this webinar.

Register today to join the conversation and learn how you can escape the cycle of vague ideas and start getting tangible outcomes.
You’ll Learn

  • The two most important things executives should be thinking about when it comes to the user experience.
  • How to de-risk business risk in the validation process.
  • Three hacks for getting customers involved in the ideation phases to determine if an idea is viable, quickly.

Free Webinar

Watch the Webinar Replay Now

Learn how to validate ideas before investing big and the real price of turning ideas into action in EXSQ’s latest webinar, featuring JW Kim (Global Director of Design).

Mike Peloquin

Director of Business Development

It’s not every day you get to work with amazingly talented people. I’m thrilled to say I do. They’re not just the people who work here at EXSQ; they’re the people we collaborate with at our clients.

Together we form brilliant digital product ideas into innovative enterprise-scale digital products for some of the world’s best brands.

JW Kim

Director of Design

I build teams that create products people love. Red Dot award winner.

As a Head of Design, I have elevated the role of design in organizations by adhering to these principles. Whether it’s a startup or an established enterprise, my teams have designed that make a difference for the lives of our customers.

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